Last updated: December 21, 2023

We use cookies and similar tools across our Back to Nature Website to improve their performance and security and to enhance your user experience. This Back to Nature Cookie Policy ("Cookie Policy") explains how we do that.

Capitalized terms not defined in this Cookie Policy are defined in the Back to Nature Privacy Policy.

WHAT ARE COOKIES

Cookies are texts strings which act as computer markers sent by a server (the Back to Nature Website's server, in this case) to the user's device (normally, an Internet browser) when the user accesses a given page of a website. Those cookies sent by the Back to Nature Website’s server are set by us and called “first-party cookies.” Cookies may also be set by websites different from the one the user is visiting, and these are called “third party cookies.” Cookies are automatically stored by the browser and retransmitted to the server which generated them each time the user accesses the same web page. In this manner, for example, cookies facilitate access to several web pages to improve the user's browsing (or allow storage of pages visited or other specific information, such as the most frequently consulted pages, connection errors, etc.), or to allow profiling. Therefore, to facilitate the complete use of the Back to Nature Website, on your first access to the Back to Nature Website you should express your preferences concerning the issue of cookies.

CHARACTERISTICS AND PURPOSES OF COOKIES

Our Back to Nature Website uses the following categories of cookies, which may belong to Back to Nature or to third parties.

I. Strictly Necessary Cookies (Technical cookies):

These cookies are necessary for the website to function and cannot be switched off in our systems. They are usually only set in response to actions made by you which amount to a request for services, such as setting your privacy preferences, logging in or filling in forms. You can set your browser to block or alert you about these cookies, but some parts of the site will not then work. These cookies do not store any personally identifiable information.

II. Performance Cookies (Functional cookies)

These cookies allow us to count visits and traffic sources so we can measure and improve the performance of our site. They help us to know which pages are the most and least popular and see how visitors move around the site. If you do not allow these cookies we will not know when you have visited our site, and will not be able to monitor its performance.

III. Targeted Advertising Cookies (Marketing cookies)

Targeted advertising cookies are used to send advertising messages and provide services in line with the preferences you have shown. In particular, they are used to offer you advertising and services potentially reflecting your interests, and also to create individual profiles based on your tastes, preferences and consumption choices, as detected during browsing of the Website or by referring to your activities via the browser. They are used, for example, to limit the number of times a given advert is shown, or to establish how effective an advertising campaign is from the frequency of views of the advert.

Social Media Cookies/Button

Back to Nature uses social media buttons on the Back to Nature Website. Social buttons are digital buttons or direct links to Social Media platforms configured for each individual “button”. You can click on those links to interact directly with the accounts (social pages) of Back to Nature.

Social Media cookies are set by the social media services that you access via the social buttons we have added to the Back to Nature Website to enable you to share our content with your friends and networks. These cookies can track your browser across other sites and building up a profile of your interests. This may impact the content and messages you see on other websites you visit. If you do not allow these cookies you may not be able to use or see these sharing tools. The operators of the Social Media to which the buttons redirect you are independent controllers. You can find more information on the individual privacy policies of Social Media platforms and on the methods for managing and disabling the relative cookies on the Social Media platforms.

IV. Statistical Cookies (Analytics cookies):

Statistical cookies are used to monitor the performance of the Back to Nature Website, e.g. to find out the number of pages visited or the number of users who have viewed a particular section. The analysis of these cookies generates anonymous and aggregated statistical data without any reference to the identity of the users of the Back to Nature Website. They are also useful for assessing any changes and improvements to be made to the Back to Nature Website.

Google Analytics

The Back to Nature Website uses Google Analytics, a web analysis service supplied by Google, Inc. ("Google"). Google Analytics uses cookies, i.e. text files which are stored on your computer to allow analysis of how you use the Back to Nature Website. The information generated by cookies on your use of the Back to Nature Website will be transmitted to a Google server, where it will be stored. Google will then use this information to analyze your use of the Back to Nature Website, to prepare reports on the Back to Nature Website and to provide the Back to Nature Website operator with further information on use of the Back to Nature Website and use of the Internet. You can prevent storage of the cookies by editing your browser's software settings, but this could result in the Back to Nature Website's functions being less customized in relation to your preferences. You can get more information on the data processing activities carried out by Google Analytics at:

https://support.google.com/analytics/answer/6004245

You can also opt-out out of Google Analytics by downloading and installing the browser plug-in available at the following link: https://tools.google.com/dlpage/gaoptout?hl=en.

HOW TO ENABLE OR DISABLE COOKIES IN YOUR BROWSER

You can block acceptance of technical and/or preferences cookies on the Back to Nature Website or some of them through your web browser, as well as manually by using our cookie banner. However, this could make access to certain website features or pages more difficult or impossible.

The methods provided by the main browsers to manually block acceptance of cookies are shown below:

• Internet Explorer: https://support.microsoft.com/en-gb/office/internet-explorer-help-23360e49-9cd3-4dda-ba52-705336cc0de2?ui=en-US&rs=en-GB&ad=GB#ie=ie-11
• Firefox: https://support.mozilla.org/en-US/kb/cookies-information-websites-store-on-your-computer
• Chrome: https://support.google.com/chrome/answer/95647?hl=en
• Safari: https://support.apple.com/en-gb/HT201265

FURTHER METHODS FOR DISABLING STATISTICAL AND TARGETED ADVERTISING COOKIES

In addition to disabling and/or deleting cookies through your browser settings, you can also disable and/or delete individual statistical and targeted advertising cookies by accessing the following websites:

• To disable Google Analytics cookies: https://tools.google.com/dlpage/gaoptout?hl=en;
• For users located in the European Union, to delete other types of cookies: www.youronlinechoices.eu (a website managed by the European Interactive Digital Advertising Alliance (EDAA)); and 
• For users in the United States, to delete other types of cookies: https://youradchoices.com/.

These websites are managed by unrelated third parties and Back to Nature therefore accepts no liability in relation to the respective contents.

SELLING AND SHARING (TARGETED ADVERTISING) PERSONAL INFORMATION

Under the California Consumer Privacy Act, as amended by the California Privacy Rights Act, California consumers have the right to opt-out of the sale or sharing of their personal information to third parties. California residents may exercise their right to opt-out of the sale or sharing of personal information Do Not Sell or Share My Personal Information. If you opt-out we will not be able to offer you personalized ads and will not disclose your personal information to any third parties.

Also, under other U.S. state privacy laws, including the Virginia Consumer Data Protection Act, Colorado Privacy Act, and Connecticut Data Privacy Act, residents of such states have certain rights, including the rights to opt-out of targeting advertising the sale of their personal information. You may click Do Not Sell or Share My Personal Information to exercise your rights.

Additionally, you may contact us for further clarification about rights you may have by emailing us at: complianceamericas@Barilla.com.